How Language Affects Organisational Behaviour

Language is a cultural construct. It stems out of the necessity to express oneself and share thoughts among people. Language is an abstract and creative representation of human ideas. It is the means to connect to people around you and to your surroundings.

Language when used positively leaves a positive impression on the listener. Language is perceived by the listener in two ways; one is at the semantic level, second at phonetic level. Another method through which messages are received is the non-verbal level.

Phonetic level is the manner in which sounds are articulated and the semantic is the meaning that is intended for the listener. Non-verbal is that which further helps to decipher the hidden meaning of the spoken words.

The role of the sender is immense in the process of communication. How a message is encoded and expressed majorly affects the organisational dynamics.

Positive language is courteous, supportive, encouraging, understanding and sympathetic. It is based on audience analysis and words and contents are suited to the needs of the listener. The cultural contexts and subjective factors are taken into consideration before delivering the message.

Positive language as opposed to negative language consciously avoids slangs, reference to personal failings, ferocious or aggressive tone, meaness and prejudice of any kind. The aim of using positive language is to arrive at a compromise and to resolve problems through amicable solution.

Positive language has the following advantages over the negative language:-

1. Creates harmony

2. Generates goodwill

3. Fosters good relations with fellow employees, clients and stakeholders.

4. Helps remove misunderstandings

5. Resolves conflicts

6. Improves efficiency

7. Removes stress

8. Enhances brand building and promotes reputation management.

So , use a positive language to create positive impressions and establish a healthy work environment.


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